A reconsideration of the environmentalism construct for consumer research
by Nese Nasif
Interdisciplinary Environmental Review (IER), Vol. 21, No. 3/4, 2021

Abstract: Environmentalism has been, in large part, treated as a generalised concept in social sciences research. This study proposes that, on the contrary, consumer environmentalism has varied and separate components of environmental behaviours and attitudes, which could potentially help to reconcile the mixed results found within and across disciplines that study environmental attitudes and behaviours in consumers. Using prior relevant research, qualitative interviews, and empirical factor analysis, an instrument is developed and assessed for a deconstructed measurement of specific environmental attitudes and behaviours. The analysis offers significant support for the notion that consumers exhibit specific environmental attitudes and behaviours that can be measured as unique factors. Suggestions for future research are discussed and encouraged.

Online publication date: Wed, 23-Mar-2022

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