Opportunity recognition of social entrepreneurs: an application of the creativity model
by Javier Monllor, Sharmin Attaran
International Journal of Entrepreneurship and Small Business (IJESB), Vol. 6, No. 1, 2008

Abstract: Social entrepreneurship has only recently been studied and a comprehensive model of how it works is unknown. This paper presents a case analysis of various international social entrepreneurs to understand how social entrepreneurship opportunity recognition can be mapped and differentiated from commercial entrepreneurship by applying the creativity model of opportunity recognition. The study reveals that social entrepreneurs follow the creative opportunity recognition process, although some stages may include different activities. This paper hopes to begin the discussion of how to bring developed theory into the new realm of social entrepreneurship. Research propositions are provided in order to highlight future research opportunities.

Online publication date: Tue, 04-Mar-2008

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