Moving towards a single market
by Mark Snowdon
International Journal of Technology Management (IJTM), Vol. 3, No. 6, 1988

Abstract: The removal of market barriers in Europe will lead to major changes in the structure of the automotive component industry. This paper examines the implications of a more unified European market, and the wider movement towards a single global marketplace. It sets out the tasks for vehicle manufacturers and the supplier industry in revising business patterns, and looks at the scope for strategic alliances.

Online publication date: Tue, 26-May-2009

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