East-West ventures in Belarus Online publication date: Tue, 08-Jul-2003
by Jack Baranson
International Journal of Technology Management (IJTM), Vol. 21, No. 5/6, 2001
Abstract: A broad spectrum of Eastern European enterprises are interested in acquiring industrial technology from Western companies through licensed manufacturing or joint ventures. The risk and uncertainties of entering into business partnerships in Eastern European economies pose added problems in terms of operational logistics and financial returns. There are marked differences between the mindsets and practices of managers nurtured under centrally planned economies and business management operating in a market driven environment. Much can be learned from case studies that examine the factors that contributed to the success or failure of East-West business partnerships. Eastern European enterprises seeking these partnerships need to develop a deeper understanding of the business objectives and operational requirements of market-driven Western companies. The paper presents profiles of efforts to form business ventures with Western companies in Belarus. They indicate the type of case materials that should be included in courses dealing with business strategies with Western partners.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Technology Management (IJTM):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com
Our Blog 
Follow us on Twitter 
Visit us on Facebook