The use of feature films to promote entrepreneurship Online publication date: Fri, 04-Jun-2010
by Guillermo Perez-Bustamante Ilander
International Journal of Information and Operations Management Education (IJIOME), Vol. 3, No. 3, 2010
Abstract: In broad terms, the literature review on management education courses points out the positive effects of films to complete, or even substitute, traditional face-to-face lectures. However, few authors have reported the use of films to teach entrepreneurship. This paper tries to solve this lack of information by presenting and classifying a list of 45 feature films suitable to teach and educate entrepreneurship. The pedagogical methodology appropriate to effectively use films as an instructional material is also presented.
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