Transformational dynamics of entrepreneurial systems: holographic processes and the organisational basis of intuitive action
by Raymond Trevor Bradley, Dana Tomasino, Murray Gillin
International Journal of Entrepreneurship and Small Business (IJESB), Vol. 11, No. 2, 2010

Abstract: We develop a multilevel theory of the activation and regulation of bio-emotional energy in entrepreneurial systems to explain the transformational endogenous dynamics by which the entrepreneur's vision of a new future enterprise is realised. We begin with the premise that the entrepreneur is passionately committed to the implementation of a 'new' idea that moves beyond the norms or rationality of the existing business order, and that the entrepreneurial system is an order for generating innovative and/or radical economic change. Drawing on Bradley and Pribram's (1998) holographic theory of social communication, in which the principles of quantum holography are combined with complex dynamical systems theory, we describe how the socioemotional and psychophysiological energetic interactions within the entrepreneurial system operate to generate a stable platform of psychosocial organisation for building a transformational enterprise that is intuitively in-formed (given shape) by the entrepreneur's passionately-held vision of the future.

Online publication date: Tue, 31-Aug-2010

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