Managing strategic ambidexterity: the spin-along approach Online publication date: Sat, 06-Apr-2013
by Theresa Michl; Bernhard Gold; Arnold Picot
International Journal of Technology Management (IJTM), Vol. 61, No. 1, 2013
Abstract: This paper is about building theory from a single case study for a practice phenomenon called spin-along. Spin-along is a combination of internal and external corporate venturing elements that supports large corporations' innovation activities. The case study contributes to corporate venturing practice and the literature as it points out the important role of management in an intentional, process-oriented corporate venturing activity. On the theoretical basis of the strategic ambidexterity concept, which refers to the close interconnection between strategic and organisational activities, we conducted the case study at a leading international laboratory and process technology provider. Results from the case study reveal that there must be two merged perspectives, namely from the parent firm and the spin-along, in order to achieve organisational ambidexterity and a higher overall innovative performance. Merging these two perspectives involves managing conflicting goals between the parent firm and spin-alongs, controlling organisational synergies and enabling the exchange of resources.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Technology Management (IJTM):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com