Title: Research on public opinion reversal phenomenon of network mass events modelling and simulation

Authors: Liqun Cheng; Yanan Liu

Addresses: Hangzhou Vocational and Technical College, Hangzhou 310018, Zhejiang, China ' Hangzhou Vocational and Technical College, Hangzhou 310018, Zhejiang, China

Abstract: At the present, network mass incidents occur frequently, and the network public opinion of the non-directional reversal causes great concern. Based on the JA model, this paper focuses on the evolution process of the dynamic attitude reversal of the network group, taking the important information of the outside world as a variable, exploring the influence of the important information release on the whole public opinion, and using the multi-agent Monte Carlo method for experimental simulation. This paper takes the Guizhou bus crash incident as an example to make an empirical analysis.

Keywords: group polarisation; reversal of public opinion; mass events; information interaction.

DOI: 10.1504/IJWMC.2020.112538

International Journal of Wireless and Mobile Computing, 2020 Vol.19 No.4, pp.322 - 329

Accepted: 22 Aug 2020
Published online: 20 Jan 2021 *

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