Title: The demand for IPR services - to use or not to use a professional representative?
Authors: Jussi Heikkilä
Addresses: Jyväskylä University School of Business and Economics, University of Jyväskylä, Jyväskylä, Finland
Abstract: We analysed the use of professional representative services and related outcomes in patent, utility model, design right and trademark filings. We found that: 1) there is a positive association between the use of a professional representative and the likelihood of grant or registration; 2) the demand for professional intellectual property rights (IPR) services is heterogeneous between IPR types: applicants are most likely to hire professional representatives (IPR agents and attorneys) for patents, followed by utility models, design rights and trademarks; 3) individual applicants are less likely to use professional representatives compared to firm applicants.
Keywords: patent; trademark; design right; utility model; representative.
DOI: 10.1504/IJIPM.2021.117180
International Journal of Intellectual Property Management, 2021 Vol.11 No.3, pp.316 - 324
Received: 02 Jul 2019
Accepted: 31 Dec 2019
Published online: 20 Aug 2021 *