Article: Assessing smallholder farmers' perception of value creation and appropriation in sustainable production Journal: International Journal of Environment and Sustainable Development (IJESD) 2023 Vol.22 No.2 pp.226 - 253 Abstract: Market opportunities and improved demands for sustainable production and consumption highlight the importance of engaging smallholder farmers. This study aims to understand the transition towards sustainability through the perception about the value created and appropriated of small poultry farmers who supply a company that practices Nature Farming, in a vertical integration system. The authors adopted a system of indicators (Ambitec-Agro, assessment of the impact of technological innovations in agriculture) and used content analysis software (ATLAS.ti) to assess farmers' perceptions. The results suggest that the transition to sustainable production creates capacities to add value, mainly from social and economic perspectives. In addition, the relational value has a strong influence on this dynamic. The study contributes by proposing an application of methodology based on mixed methods to identify the perceptions of smallholder farmers about created and appropriated value in migrating from an input-intensive production to a sustainable system, offering opportunities for improvement in traditional supply chains. Inderscience Publishers - linking academia, business and industry through research

Title: Assessing smallholder farmers' perception of value creation and appropriation in sustainable production

Authors: Luiz Carlos Demattê Filho; Ícaro Célio Santos de Carvalho; Cecilia Mitie Ifuki Mendes; Rafael Araújo Nacimento; Luciana Marques Vieira

Addresses: Mokichi Okada Foundation – FMO and Escola de Administração de São Paulo EAESP, Fundação Getulio Vargas – FGV, 01313-902 9 de Julho Ave., São Paulo, Brazil ' Escola de Administração de São Paulo EAESP, Fundação Getulio Vargas – FGV, 01313-902 9 de Julho Ave., São Paulo, Brazil ' School of Animal Science and Food Engineering, University of São Paulo, 13635-900 USP Pirassununga, São Paulo, Brazil ' School of Veterinary and Animal Science, University of São Paulo, 13635-900 USP Pirassununga, São Paulo, Brazil ' Department of Operations Management, Escola de Administração de São Paulo EAESP, Fundação Getulio Vargas – FGV, 01313-902 9 de Julho Ave., São Paulo, Brazil

Abstract: Market opportunities and improved demands for sustainable production and consumption highlight the importance of engaging smallholder farmers. This study aims to understand the transition towards sustainability through the perception about the value created and appropriated of small poultry farmers who supply a company that practices Nature Farming, in a vertical integration system. The authors adopted a system of indicators (Ambitec-Agro, assessment of the impact of technological innovations in agriculture) and used content analysis software (ATLAS.ti) to assess farmers' perceptions. The results suggest that the transition to sustainable production creates capacities to add value, mainly from social and economic perspectives. In addition, the relational value has a strong influence on this dynamic. The study contributes by proposing an application of methodology based on mixed methods to identify the perceptions of smallholder farmers about created and appropriated value in migrating from an input-intensive production to a sustainable system, offering opportunities for improvement in traditional supply chains.

Keywords: poultry production; shared value; sustainable farming; value perception; relational value; vertical integration system.

DOI: 10.1504/IJESD.2023.129937

International Journal of Environment and Sustainable Development, 2023 Vol.22 No.2, pp.226 - 253

Received: 20 Oct 2021
Accepted: 27 Sep 2022
Published online: 03 Apr 2023 *

Title: Assessing smallholder farmers' perception of value creation and appropriation in sustainable production

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