Title: A bibliometric analysis of sport utility vehicle segment in the automobile industry: two decades study based on web of science database

Authors: Kavita Verma; Kapil Malhotra

Addresses: Department of Commerce, Maharshi Dayanand University, Rohtak, Haryana, India ' Department of Commerce, Maharshi Dayanand University, Rohtak, Haryana, India

Abstract: As the tremendous development in the field of consumer behaviour of SUV users in the automobile industry is going on, this study aims to conduct an extensive bibliometric analysis to manifest an outline of the research conducted during the past two decades. From 2002 to 2021, a dataset of 256 articles has been retrieved from the Web of Science (WoS) database as of 10-04-2022. The results of the study show that consumer behaviour research has been steadily expanding in recent years. Furthermore, it provides a deeper insight into publication trends, most productive authors, institutions, countries, and journals by using VOSviewer. The major studies were conducted in developed nations, i.e., USA, Australia, and Canada. Moreover, keyword network analysis provides potential research avenues, hence future studies might focus on separating research themes using bibliometric coupling analysis. This paper's contribution is to enlarge the diffusion trend of this emerging field to the bibliometric techniques.

Keywords: the automobile industry; bibliometric analysis; sport utility vehicle; SUV; consumer behaviour; VOSviewer.

DOI: 10.1504/IJBEM.2023.130476

International Journal of Business and Emerging Markets, 2023 Vol.15 No.2, pp.135 - 156

Received: 13 May 2022
Accepted: 02 Jan 2023
Published online: 21 Apr 2023 *

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