Title: Influence of COVID-19 pandemic on the digitalisation of enterprises management

Authors: Boris Miethlich; Denis Belotserkovich; Samira Abasova; Еlena Zatsarinnaya; Oleg Veselitsky

Addresses: Department of Business Studies, IIC University of Technology, Phnom Penh, Cambodia ' Department of State and Legal Disciplines, Pacific National University, Khabarovsk, Russian Federation ' Department of Economics of Russian Economic School, Azerbaijan State University of Economics (UNEC), Baku, Azerbaijan ' Basic Department of Financial Control, Analysis and Audit of the Main Control Department of Moscow, Plekhanov Russian University of Economics, Moscow, Russian Federation ' Department of Economics of Urban Form, Moscow City Government University of Management, Moscow, Russian Federation

Abstract: The goal of this study was to analyse changes in enterprise management among COVID-19 and create mechanism for managing digital transformation. The methodological basis of the study was represented by a terminological analysis of the concepts of automation, digitalisation, and digital transformation, the results of which were aimed at building a conceptual scheme for business digitalisation. During the research, we found out that a full-fledged and successful digital transformation is possible after the restructuring of the company's business process management system. By comparing the outcomes of using digital platform-based business models (used in Azerbaijan, Russia, and Switzerland), the most promising one was selected to be used in the COVID-19 affected environment. The collected data suggest that regardless of the country's digitalisation level, innovation and transformation continue to provide business-promoting aid. Utilisation of modern online platforms for doing business is proved to be instrumental for substantial digital governance advancement.

Keywords: digital economy; business model; innovation; strategic management; growth.

DOI: 10.1504/IJIE.2023.133818

International Journal of Intelligent Enterprise, 2023 Vol.10 No.4, pp.331 - 350

Received: 03 May 2021
Accepted: 26 Aug 2021
Published online: 04 Oct 2023 *

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