Title: Cryptoeconomics as a market shaping phenomenon upon business model innovation: a systematic literature review

Authors: Allysson Allex Araújo; Pamella Soares; Raphael Saraiva; Samuel Câmara; Jerffeson Souza

Addresses: Information Systems and Digital Innovation Group (GESID), Federal University of Ceará, Crateús Campus, BR 226, KM 04, José Rosa, Crateús, Ceará – 63.707-800, Brazil ' Graduate Program in Computer Science, State University of Ceará, 1700 Dr. Silas Munguba Avenue, Fortaleza, Ceará – 60.714.903, Brazil ' Graduate Program in Computer Science, State University of Ceará, 1700 Dr. Silas Munguba Avenue, Fortaleza, Ceará – 60.714.903, Brazil ' Graduate Program in Business Administration, State University of Ceará, 1700 Dr. Silas Munguba Avenue, Fortaleza, Ceará – 60.714.903, Brazil ' Graduate Program in Computer Science, State University of Ceará, 1700 Dr. Silas Munguba Avenue, Fortaleza, Ceará – 60.714.903, Brazil

Abstract: An innovative business model (BM) can either create a new market or allow a company to shape new opportunities in the existing market. A new market that has been enabling novel ways of value proposition is the one covered by the BMs based on cryptoeconomics. However, the academic knowledge about cryptoeconomics as a market shaping phenomenon upon business model innovation (BMI) is spread across the literature, and no previous study has systematically reviewed this promising state-of-the-art. In order to clarify how this market has been shaped in practice, we systematically reviewed this literature aiming to identify what topics have been empirically investigated and what are currently the challenges as well as limitations that need further investigations. Evidences from the reviewed studies demonstrate that cryptoassets represent a sparking scenario for BMI research. For practitioners, our findings reveal opportunities for the use of cryptoassets by covering different market segments and value propositions.

Keywords: cryptoeconomics; business model innovation; BMI; blockchain; market shaping; systematic literature review; SLR.

DOI: 10.1504/IJBIR.2024.137606

International Journal of Business Innovation and Research, 2024 Vol.33 No.4, pp.548 - 575

Received: 25 Jun 2021
Accepted: 01 Jul 2021
Published online: 02 Apr 2024 *

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