Title: An empirical investigation of higher education students' intention towards green products usage/purchase: what can educators do?

Authors: Shad Ahmad Khan; Hesham Magd; Madhur Batra

Addresses: College of Business, University of Buraimi, Oman ' Modern College of Business and Science, Muscat, Oman ' Asian School of Business, Asian Education Group, Noida, India

Abstract: Planetary sustainability is becoming a crucial point of concern across the globe. The Paris Agreement 2015 urged all members to enact immediate measures to prevent global warming; failure to do so would lead to irreversible environmental damage. Green products (GPs) usage and production is one potential solution to achieve planetary sustainability. Students in higher education institutions (HEIs) will soon start their working lives; thus, their attitude towards planetary sustainability and intention to use green products may help the world to achieve the sustainability goals. This study investigates the HEI students' intention in six countries to buy/use GP and highlights the attendant role for educators.

Keywords: sustainability; green products; GPs HEIs; educators; purchasing; higher education.

DOI: 10.1504/IJPEE.2023.138576

International Journal of Pluralism and Economics Education, 2023 Vol.14 No.3/4, pp.297 - 314

Received: 25 Oct 2022
Accepted: 21 Nov 2023
Published online: 13 May 2024 *

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