Title: At-home virtual workouts: embracing exercise during the COVID-19 pandemic

Authors: Javier A. Sánchez-Torres; Francisco-Javier Arroyo-Cañada; Ana Argila-Irurita; Alexandra Montoya-Restrepo; Mohiyuddin Saleem-ahmed

Addresses: Department of Marketing, University of Medellín, Medellín, 050034, Colombia ' Faculty of Economics and Business, Department of Business, University of Barcelona-Spain, Barcelona, 08007, Spain ' Faculty of Economics and Business, Department of Business, University of Barcelona-Spain, Barcelona, 08007, Spain ' Facultad de Minas, Universidad Nacional de Colombia- Medellín, Medellín, 050034, Colombia ' Karachi University Business School (KUBS), University of Karachi– Pakistan, Karachi, 75270, Pakistan

Abstract: The objective of this study was to explore through the Model of Theory of Planned Behaviour the most important variables that influence the practice of physical and sports activity at home supported by virtual training in the context of the COVID-19 pandemic. A cross-study was proposed between countries from three continents, distributing the questionnaire in Spain (Europe), Pakistan (Asia), and Colombia (South America) to ensure a comprehensive study. The methodology of structural equations using partial least squares was used. The empirical exploratory study supported the hypotheses proposed, with the most important result that confinement due to the COVID-19 pandemic has been a factor causing the practice of physical and sports activity at home. This is one of the first studies to examine sports practice at home and the new context of sports practice that has generated disruptive technologies and the global crisis of the COVID-19 pandemic.

Keywords: physical activity; sports; behaviour; homes; technology; COVID-19.

DOI: 10.1504/IJHTM.2024.140383

International Journal of Healthcare Technology and Management, 2024 Vol.21 No.2, pp.129 - 142

Received: 20 Aug 2023
Accepted: 03 Apr 2024

Published online: 06 Aug 2024 *

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