Title: Innovation and production management: lessons from Algerian consumers

Authors: Abdelmadjid Hartani; Samir B. Maliki; Mourad Kertous; Inaya Wahidi

Addresses: MECAS Laboratory, University of Tlemcen, BP 226, Tlemcen, 13000, Algeria ' UMR 6308 AMURE/IUEM, University of Western Brittany Brest, Rue Dumont d'Urville, 29 280 Plouzané, France; MECAS Laboratory, University of Tlemcen, Algeria BP 226, Tlemcen, 13000, Algeria ' UMR 6308 AMURE/IUEM, University of Western Brittany Brest, Rue Dumont d'Urville, 29 280 Plouzané, France ' Ipag Business School, 184 Bd Saint-Germain, 75006 Paris, France

Abstract: This article aims to study the influence of production management on innovation results based on knowledge management in Algerian companies. The relationship between different aspects of innovation concepts, production management, and knowledge management in the Algerian market is examined. However, defining a holistic production model is challenging due to extreme changes in the market, particularly with the COVID-19 crisis, making predicting future circumstances and risks impossible. The sample consists of people aged between 20 and over 60 years old from various sectors, including government, private, daily wage, and self-employment. The sample includes genders, males, and females. One hundred and ninety-one questionnaires were designed and distributed with about 50 items each. The results show that marketing and the COVID-19 crisis have a positive impact on production, whereas knowledge and communication have no impact. Additionally, production has a positive impact on innovation. Therefore, Algerian enterprises must double their efforts to survive in this complex environment. They must develop more innovation and knowledge management systems to enhance production management and improve their relationship with customers.

Keywords: innovation; knowledge management; production management; COVID-19; Algerian consumer.

DOI: 10.1504/IJSEM.2024.140938

International Journal of Services, Economics and Management, 2024 Vol.15 No.5, pp.479 - 496

Received: 13 Sep 2022
Accepted: 19 Mar 2023
Published online: 04 Sep 2024 *

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