Title: Intellectual Property Exchange Between Two Partner Companies - Application of the Theory of Constraints Thinking Processes
Authors: Beate Klingenberg
Addresses: Author address listing can be found in the "About the Authors" section at the end of the article.
Abstract: The problem of implementing a database for intellectual property sharing in a two company alliance is examined utilizing the Theory of Constraints Thinking Processes. The implementation of this database is required for new product development. Database implementation is hampered by internal policies, cost considerations, and strategic misalignment. A cause-effect analysis employing the Current Reality, Evaporating Cloud, Future Reality and Prerequisite techniques allows resolution of the conflict, resulting in a win-win solution and feasible implementation plan. This application of the Theory of Constraints Thinking Processes provides an excellent example for practitioners, academics and educators to examine the methodology and analyze its strengths.
Keywords: Intellectual property exchange; partner companies; Theory of Constraints; thinking processes; database implementation.
Journal of Business and Management, 2010 Vol.16 No.2, pp.125 - 138
Published online: 05 Sep 2024 *