Open Access Article

Title: Steve Jobs as an Artist

Authors: Stephen J. Carroll

Addresses: Author address listing can be found in the "About the Authors" section at the end of the article.

Abstract: Throughout his significant career at Apple, NeXT, and Pixar, Steve Jobs demonstrated great persuasive skills in relating to a wide variety of audiences. In doing this, he demonstrated his use of principles common to the performing and visual arts. As such, he represents a significant role model for those advocating a greater use of the arts in managing organizations of all types. He demonstrated that managers and entrepreneurs like himself might greatly benefit from a study of the arts in the classroom as well as exposure to the work of significant artists.

Keywords: Steve Jobs; artistic influence; persuasive skills; visual arts; entrepreneurial leadership.

DOI: 10.1504/JBM.2013.141203

Journal of Business and Management, 2013 Vol.19 No.1, pp.25 - 32

Published online: 05 Sep 2024 *