Open Access Article

Title: News media coverage and market efficiency research based on Fredholm integral equation algorithm

Authors: An Shi

Addresses: College of Media and Exhibition, Fujian Business University, Fuzhou, Fujian, 350001, China

Abstract: Due to the lack of perfect management, the difference in media literacy between users and enterprises, entertainment to death, rampant consumer culture and many other factors, the network media reports are chaotic. For example, some websites intentionally exaggerate the elements of news in the production of content, resulting in 'fake news', 'click bait', spreading junk news, and using the power of media to carryout 'media trial' and so on. In addition, some companies publish local advertisements through news media reports to attract users, and the line between information, news and advertising is completely confused. Therefore, we should build a set of news ethics matching it. Based on Fredholm integral equation algorithm, it is gradually combined with UGC (user content production) and OGC (brand content production), replacing the one-way and multi-direction media communication mode to promote the improvement of news media reporting and market efficiency.

Keywords: Fredholm integral equation; news media reports; market efficiency.

DOI: 10.1504/IJICT.2024.141438

International Journal of Information and Communication Technology, 2024 Vol.25 No.6, pp.68 - 77

Received: 11 Jun 2024
Accepted: 07 Aug 2024

Published online: 12 Sep 2024 *