Title: Women entrepreneurs vs. women employees: a comparative study of personality traits and success factors of women in India

Authors: Jain Mathew; Mathew Arvind; Sridevi Nair

Addresses: School of Business and Management, CHRIST (Deemed to be University), Bangalore, India ' School of Business and Management, CHRIST (Deemed to be University), Bangalore, India ' School of Business and Management, CHRIST (Deemed to be University), Bangalore, India

Abstract: In the current study, the researchers evaluate the relationship between personality traits, as defined by the Big Five personality traits, and success factors of women: as entrepreneurs and employees. The findings are based on data collected from 100 women employees and 100 women entrepreneurs. Data was collected using structured questionnaires and analysed using IBM SPSS. The findings suggest that there are statistically significant differences between women entrepreneurs and women employees on certain dimensions of personality. The evaluation of the relationship between the personality traits and success factors revealed that in the case of entrepreneurs, personality traits were significant in predicting success. As nations work to improve gender ratios in the labour force and as the number of women entrepreneurs grows, a better understanding of what constitutes success and the factors that could influence success are critical in supporting female participation in the economy, as entrepreneurs and employees.

Keywords: entrepreneurs; employees; personality traits; success; women; India.

DOI: 10.1504/IJESB.2024.142440

International Journal of Entrepreneurship and Small Business, 2024 Vol.53 No.4, pp.544 - 556

Received: 21 Apr 2021
Received in revised form: 27 Jun 2022
Accepted: 22 Aug 2022
Published online: 31 Oct 2024 *

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