Title: A corporate social responsibility initiative on primary education: the Engineers India Limited case study

Authors: Ruhee Singh; Sweta S. Malla

Addresses: Indian Institute of Foreign Trade (IIFT), B-21, IIFT Bhawan, Qutub Institutional Area, New Delhi 110016, India ' Indian Institute of Foreign Trade (IIFT), B-21, IIFT Bhawan, Qutub Institutional Area, New Delhi 110016, India

Abstract: This case is an endeavour towards analysing the primary education model that has been adopted by Engineers India Limited (EIL) as part of its corporate social responsibility (CSR) programme to educate children who live in and around its project area of Dibrugarh, Assam. This case will help researchers, academicians and students to analyse one of the modes through which organisations could eradicate the problems related to primary education of lakhs of underprivileged people in an economical and efficient way. The case illustrates in detail the process of implementation of the primary education model called 'Ekal Vidyalayas' which means One Teacher School.

Keywords: Engineers India Limited; EIL: corporate social responsibility; CSR; Ekal Vidyalaya; primary education; social initiatives; business management; India; case study; underprivileged; lakhs.

DOI: 10.1504/IJICBM.2016.075533

International Journal of Indian Culture and Business Management, 2016 Vol.12 No.3, pp.273 - 292

Received: 27 Oct 2014
Accepted: 22 Jan 2015
Published online: 28 Mar 2016 *

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