Title: Joint venture conflicts and breakup: a lesson from international joint ventures of two-wheeler manufacturers in India

Authors: Pravin Kumar; Rajesh Kumar Singh

Addresses: Department of Mechanical Engineering, Delhi Technological University, Bawana Road, Delhi-110042, India ' Department of Mechanical Engineering, Delhi Technological University, Bawana Road, Delhi-110042, India

Abstract: The purpose of the paper is to observe the critiques of international joint venture and to highlight the bone of contention and some other issues in joint ventures working in the field of two-wheeler manufacturing in India. The information regarding the joint ventures in two-wheeler manufacturers in India has been collected through various sources such as literature, news articles, published interviews and other secondary sources. The case companies considered in this paper are: Hero-Honda Motors Limited, TVS-Suzuki, Escort-Yamaha, Kinetic-Honda and LML-Piaggio. The findings may be very useful for the managers to manage the relationship between the venture partners. The reasons for conflict between venture partners have been highlighted through some cases of breaking of joint ventures and finally some suggestions for successful joint ventures have been proposed.

Keywords: international joint ventures; IJVs; joint venture performance; market entry; joint venture conflicts; joint venture breakup; two-wheeler manufacturing; India; two-wheelers; venture partners.

DOI: 10.1504/IJBEX.2016.078671

International Journal of Business Excellence, 2016 Vol.10 No.3, pp.418 - 432

Received: 18 Oct 2014
Accepted: 17 Dec 2014
Published online: 01 Sep 2016 *

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