Title: Assessing quality in professional services: a framework for gap analysis
Authors: Vincent Omachonu; Jerry Haar; Daniel Berg
Addresses: Department of Industrial Engineering, University of Miami, 1251 Memorial Drive, Room 268, Coral Gables, FL 33146, USA ' College of Business, Florida International University, 3000 N.E. Biscayne Blvd., ACII # 131, North Miami, Florida 33181, USA ' Department of Industrial Engineering, University of Miami, 1251 Memorial Drive, Room 268, Coral Gables, FL 33146, USA
Abstract: Many of the gap analysis studies of professional services firms have focused on clients' expectations, perception and satisfaction with service delivery. In this research, we develop a framework for the assessment of quality, incorporating ten distinct quality gaps. These gaps take into consideration all the intervening variables which constitute the determinants of quality from the perspective of the clients, industry, and the professional services provider (PSP) respectively. The gap analysis framework developed is based on two focus group sessions - one involving professional services providers, drawn from accounting, management consulting, healthcare, law, advertising, architecture and marketing, and the other involving clients from the same industries. Employing a focus group methodology, the purpose was to understand the nature of the interaction between PSP organisations and their clients and the implications of the interactions on quality. There are subtle and significant differences in the perception of quality between the clients and the PSP. These differences are reflected in the key determinants of quality between both groups.
Keywords: professional services; service quality; quality gaps; gap analysis; quality assessment; quality perceptions; perceived quality.
DOI: 10.1504/IJTIS.2016.081553
International Journal of Transitions and Innovation Systems, 2016 Vol.5 No.1, pp.4 - 19
Received: 08 Dec 2015
Accepted: 31 Mar 2016
Published online: 13 Jan 2017 *