Title: A preliminary study of user acceptance and adoption of data visualisation tools for decision support in business organisations

Authors: Mohammad Daradkeh

Addresses: Department of Management Information Systems, Faculty of Information Technology and Computer Science, Yarmouk University, Irbid, P.O. Box 566, Zip Code 21163, Jordan

Abstract: This paper presents a preliminary study of behavioural intention and actual usage of data visualisation tools for decision support in business organisations. The study adopted a revised technology acceptance model (TAM) and a self-administered questionnaire approach to gather data from employees working in different business sectors in Jordan. Findings of this preliminary study demonstrated significant positive relationships between the perceived usefulness, perceived ease of use, and employees' behavioural intention and actual usage of data visualisation tools for decision support. However, when analysed alone, employee's behavioural intention is more influenced by the perceived usefulness (β = 0.755, p < .05) than the perceived ease of use (β = 0.238, p < .05). Conversely, the actual usage is more influenced by the ease of use (β = 0.672, p < .05) than the perceived usefulness (β = 0.281, p < .05). Findings of this study suggest that the considerable body of TAM-related research provides a useful foundation for further research on the factors that affect user acceptance and adoption of data visualisation tools for decision support.

Keywords: data visualisation; decision support; technology acceptance model; TAM; evaluation; adoption; business organisations.

DOI: 10.1504/IJBIS.2017.087105

International Journal of Business Information Systems, 2017 Vol.26 No.3, pp.297 - 317

Received: 24 Feb 2016
Accepted: 26 May 2016
Published online: 06 Oct 2017 *

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