Journal for Global Business Advancement (JGBA)

Journal for Global Business Advancement

2023 Vol.16 No.2

Special Issue on: Integration of Innovative Strategies in Business and Education for Sustainable Development Across Vietnam

Guest Editor: Assoc. Prof. Dr. Minh-Tri Ha

Preface

Pages Title and author(s)
159-179Determinants of interest rate spread and the moderating role of income diversity: the case of Vietnamese commercial banks
Vo Thi Quy; Pham Dang Tuan
DOI: 10.1504/JGBA.2023.138505
180-200Personality traits as the explaining factors of employee engagement: a study in Ho Chi Minh City, Vietnam
Duong Trong Nhan; Vo Thi Quy
DOI: 10.1504/JGBA.2023.138506
201-224Value co-creation and e-learning acceptance in Vietnamese universities
Xuan-Nhi Nguyen; Cam-Tu Tran Hoang; Vo Vuong Bach
DOI: 10.1504/JGBA.2023.138500
225-249The adoption of Industry 4.0 technology and the circular economy: a solution for the sustainable development of enterprises
Minh-Tri Ha; Son-Tung Mai; Tien-Khoa Tran; Truong-Son Nguyen
DOI: 10.1504/JGBA.2023.138497
250-284The Vietnamese context: the effects of brand personality and social media on purchase intentions of authentic agricultural products
Tuong-Vi Thi Tran; Quang Nhut Ho; Tho Alang; Nhu-Ty Nguyen
DOI: 10.1504/JGBA.2023.138512
285-312Green CSR's role in retail competitive advantage: mediation by marketing and moderation by reputation
Nguyen Xuan-Nhi; Le Ngoc-Tien
DOI: 10.1504/JGBA.2023.138498