Article Comments

Contributions from readers on our articles are very welcome. This form will let us retrieve the current data in the database and allows us to consider your comments.

Trade-off between two advertising strategies: coverage or penetration
Tian Wang; Ding Zhang
International Journal of Networking and Virtual Organisations (IJNVO), 2022 Vol.26 No.3, pp.195 - 211
20 - 8 =

Thank you for your feedback.