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The influence of country-of-origin image, brand image, perceived quality and celebrity endorsement on sportswear brand purchase intention in an emerging country
Nurrani Kusumawati; Muhammad Bryant Muhadzdzib Abiyyu
International Journal of Economic Policy in Emerging Economies (IJEPEE), 2023 Vol.18 No.3/4, pp.326 - 334
20 - 13 =

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