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Market entry decisions in emerging economies: the choice of local intermediaries as key determinant of competitive sustainability. Examining the case of a leading MNC entering the Maghreb region
Davide Sola; Jerome Couturier; Cristina Raiciu; Sandro Cuzzolin
International Journal of Trade and Global Markets (IJTGM), 2013 Vol.6 No.1, pp.51 - 65
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