Inderscience Publishers - linking academia, business and industry through research

Article Comments

Contributions from readers on our articles are very welcome. This form will let us retrieve the current data in the database and allows us to consider your comments.

Name

Email address

You are a (optional)

Article Title

Strategies for architecting power brands: a market oriented outlook

Authors

Lucía Fernández Reyes; Rajagopal

Journal

International Journal of Business Excellence (IJBEX), 2013 Vol.6 No.5, pp.605 - 623

Your comments or corrections

As a security check, please answer this maths question

11 - 10 =

Thank you for your feedback.

Article Comments

Keep up-to-date