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Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter
Thamaraiselvan Natarajan; Janarthanan Balakrishnan; Senthil Arasu Balasubramanian; Jeevananthan Manickavasagam
International Journal of Internet Marketing and Advertising (IJIMA), 2014 Vol.8 No.4, pp.264 - 284
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