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In search of a new marketing and sales strategy in the print media business: a Balkans case
Marija Tomasevic Lisanin, Tihomir Vranesevic, Mirko Palic, Gianpaolo Vignali
International Journal of Entrepreneurship and Small Business (IJESB), 2006 Vol.3 No.3/4, pp.348 - 365
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