Middle East J. of Management (25 papers in press)

Regular Issues

• Effect of crises on the healthcare marketing mix and customer satisfaction: evidence from the UAE during the COVID-19 pandemic  
  by Nabeel Al Amiri, Gouher Ahmed, Khaled Al Qawasmeh, Haneen Afana 
  Abstract: The study aimed to investigate the effects of crises, specifically the COVID-19 pandemic, on customer satisfaction mediated by the offered marketing mix (7Ps) of the healthcare facilities of the United Arab Emirates. The study aimed to evaluate the effect of crises, specifically the COVID-19 pandemic, on the satisfaction of healthcare customers mediated by the marketing mix. Therefore, the authors adopted a cross-sectional, quantitative design to survey a sample of 146 healthcare customers and analysed data using smart PLS-SEM 3. The study identified one significant pathway, including the effect of the internal organisational factors through marketing mix on customer satisfaction. Therefore, the study confirmed the mediation role of the marketing mix and suggested modifying the marketing mix as a key strategy during crises.
  Keywords: crisis; COVID-19; marketing mix; healthcare; customer satisfaction; UAE.
  DOI: 10.1504/MEJM.2023.10057012
   
  
• Linking quality, cost, competitive intensity and types of industry to the implementation of new marketing strategy in the Malaysia engineering industry  
  by Eng Teong Yau, Lee Ping Lim, Choon Hee Ong 
  Abstract: The research intent of this study is to investigate the linkages among quality, cost, and competitive intensity with the new marketing strategy of the Malaysian engineering industry. This study utilised a quantitative questionnaire survey. Researchers gathered 91 respondents’ data and examined them through hierarchical multiple regression. The findings revealed a significant positive relationship between quality and the new marketing strategy. Contrarily, competitive intensity displayed no significant association with the new marketing strategy. Furthermore, the analysis identified industry types (heavy machinery) as a moderating factor in the relationship between quality and the new marketing strategy. Additionally, researchers found the industry types (aerospace) to moderate the relationship between competitive intensity and new marketing strategy. Ultimately, this study offers valuable insights to enhance understanding of new marketing strategies within the Malaysian engineering industry.
  Keywords: quality; cost; competitive intensity; marketing strategy; type of industry; engineering industry.
  DOI: 10.1504/MEJM.2023.10057156
   
  
• A systematic literature review approach to explore the relationship between corporate governance mechanisms and sustainable supply chain management  
  by Roshima Said, Corina Joseph, Nur Zharifah Che Adenan 
  Abstract: This paper seeks to explore the relationship between corporate governance mechanisms and sustainable supply chain management by using the systematic literature review (SLR) approach. The author used the reporting standards for systematic evidence syntheses (ROSES) as a review protocol guideline. This paper used Google Scholar and Scopus as the main databases, and applied the thematic analysis. Using the thematic analysis, the study includes 37 articles for data synthesis and revealed two main themes, namely sustainable supply chain management and corporate governance. As a result, the study identified six sub-themes. Board personality, character, experience, management accounting background, board gender diversity, and board independence were corporate governance mechanism that influences sustainable supply chain management. The corporate governance mechanisms in the company have value in creating a path toward the company’s accomplishments. The advantages and limitation in implementing SSCM were clarified which could call the management of the company. Board characteristics are also discussed in this review, and this study is essentially significant as it encourages the management of the company to be aware of the activities of the company in reaching sustainability.
  Keywords: sustainable supply chain management; corporate governance; corporate sustainability; systematic literature review; SLR.
  DOI: 10.1504/MEJM.2023.10057408
   
  
• Investigating the mediating effect of perceived ethical climate between toxic leadership and job satisfaction  
  by Ümit Şevik 
  Abstract: The purpose of this study is to examine the influence of toxic leadership on job satisfaction using perceived ethical climate as a mediator between toxic leadership and job satisfaction, based on resource conservation theory and ethical climate theory. The data was collected from 502 employees working in public and private companies with simple random sampling. Structural equation modelling (SEM) and Pearson correlation were used to test the research hypotheses. The results showed that there is a significant negative moderate relationship between toxic leadership and job satisfaction. The results also showed that there is a significant moderate and negative correlation between toxic leadership and ethical climate and there is a significant moderate and positive correlation between ethical climate and job satisfaction. It was determined that the perceived ethical climate had a partial mediator effect in the relation between the toxic leadership, and job satisfaction. Moreover, the results are discussed within the scope of contributions to the literature, theory and practice, and recommendations are made for future research.
  Keywords: toxic leadership; ethical climate; job satisfaction; structural equation modelling; SEM.
  DOI: 10.1504/MEJM.2023.10057409
   
  
• Relationship between job stress and employees creativity: the mediating role of job satisfaction  
  by Soni Rathi, Praveen Kumar, Minika Bawa, Nishu Rani Garg 
  Abstract: The purpose of this article is to identify the role of job satisfaction as a mediating variable between job stress and employees’ creativity. The present paper considered a sample of 250 teachers of colleges as respondents in the area of Chandigarh (India). The article followed an exploratory cum descriptive research design. The structural equation modelling through Smart PLS professional software v3.3.2 was applied to understand the structural relationships amid the constructs of the model, the data of which was collected through questionnaire. The findings have observed relations among job stress and employees’ creativity, job stress and job satisfaction and job satisfaction and employees’ creativity among college teachers in India. Moreover, job stress and employee creativity are significantly mediated by job satisfaction. Moreover, the organisations, practitioners, academicians and educational institutes would get the benefit of this research to practice and apply policy implications. The study limitations and future research.
  Keywords: job stress; employee creativity; job satisfaction.
  DOI: 10.1504/MEJM.2023.10058307
   
  
• Factors influencing intention to purchase electric vehicles in Malaysia  
  by Lim Chiang Ming, Lim Lee Ping, Ong Choon Hee 
  Abstract: This study aims to research factors influencing intention to purchase electric vehicles (EVs) in Malaysia. Malaysians still need to be convinced about buying EVs, although they know their benefits to the environment. This study used a quantitative survey to collect 200 responses and analysed the data using hierarchical multiple regression. The study result showed that personal attitude and functional values positively correlate with the intention to purchase electric vehicles. However, infrastructure readiness was not associated with the intention to purchase electric vehicles. Gender was found to be a quasi-moderator in the research model. This study provides essential information to the government, manufacturers, distributors, and importers about the factors that lead Malaysians to purchase electric vehicles. The government could use the findings of this study to develop plans to attract more Malaysians to purchase electric vehicles towards achieving a carbon-neutral nation by 2050.
  Keywords: intention to purchase electric vehicles; personal attitude; functional values; infrastructure readiness; gender; Malaysia.
  
  
• Encouragement of green behaviour: a study based on green human resource management and environmental transformational leadership  
  by Ozlem Ercantan, Serife Zihni Eyupoglu 
  Abstract: This study’s objective is to examine how prospective employees’ (university students) perceptions of organisations that practice green human resource management may influence their future green behaviour on the job. This study was conducted with the social identity theory and the ability-motivation-opportunity theory as its theoretical foundations. Students from the largest university in North Cyprus comprised the study’s sample, for which 400 questionnaires were distributed and 340 valid responses were received. Using multiple regression analyses, the research hypotheses were tested. The results showed how green human resource management practices have a significant impact on employees’ perceived environmental behaviours, while the moderation analysis revealed that environmental transformational leadership strengthens this influence. This study provides organisations with a novel comprehension and strategy for enhancing their green behaviour through green human resource management and environmental transformational leadership.
  Keywords: green human resource management; employee green behaviour; EGB; environmental transformational leadership; ETL.
  DOI: 10.1504/MEJM.2023.10059465
   
  
• Antecedents of donors trust and donation behaviour towards charity organisation: empirical evidence from Pakistan  
  by Yasir Aziz, Fadillah Mansor, Luqman Bin Haji Abdullah, Najeeb Zada 
  Abstract: This study examines the antecedents of trust in a charity organisation (COs) and evaluated the influence of donors’ trust in COs. Drawing on the theory of planned behaviour, we conceptualised the association between communication, perceived integrity, perceived competency, perceived benevolence, disbursement, donors’ trust in COs, and donors’ donation behaviour, and examined the factors which affect the behaviour and attitude of the donors, particularly their donation behaviour toward COs and their trust development in COs. We collected data from donors through a self-administered questionnaire and utilised structural equation modelling for data analysis. The findings confirm the multidimensional perspective of trust toward COs in Pakistan and corroborate that trust in COs exists when the donors have confidence in COs. The results also showed that the funds are distributed among beneficiaries adequately ensuring transparency in providing accurate and timely information about their donated amount. The findings also confirmed that donors’ trust in COs positively influences the donors’ attitude toward COs. This study helps in understanding factors that contribute to trust-building in COs and influences donors’ attitudes toward COs. The study offers suggestions for building strong trust among the donors and COs and encouraging donors to donate to the COs.
  Keywords: charity organisation; donors’ trust; perceived integrity; perceived benevolence; donation behaviour; Pakistan.
  DOI: 10.1504/MEJM.2023.10059790
   
  
• Bolstering employee well-being through ability, motivation, opportunity-enhancing HRM practices: a moderating and mediating mechanism  
  by Maham Jamil, Ahsan Ali Ashraf, Alia Ahmed, Sarah Azhar 
  Abstract: This study addresses persisting theoretical and methodological gaps in human resource management by investigating the impact of ability, motivation, and opportunity-enhancing HR practices on employee well-being, while considering moderating and mediating factors. Through a cross-sectional survey of 600 surgical industry employees in Sialkot, the research employs structural equation modelling to analyse data. Results reveal positive connections between HR practices and employee well-being. Organisational justice partially mediates the relationship between HR practices and well-being. Additionally, leader-member exchange moderates this association. The study emphasises the significance of ability, motivation, and opportunity-enhancing HR practices in enhancing employee well-being. It offers practical guidance to industry managers to cultivate these practices, thereby improving employee abilities, motivation, and opportunities, ultimately enhancing well-being. The research expands HR knowledge and introduces novel constructs like organisational justice and leader-member exchange to the discussion on employee well-being.
  Keywords: ability; motivation; opportunity; organisational justice; leader-member exchange.
  DOI: 10.1504/MEJM.2023.10059930
   
  
• Influence of transformational leadership on employee engagement: a mediated moderation model  
  by Rooha Butt, Ahsan Ali Ashraf, Kaleem Ahmed, Alia Ahmed 
  Abstract: Leadership’s influential role in shaping organisations and inspiring employees is widely acknowledged. This study enriches the literature on work engagement by delving into Pakistan’s context, and investigating how leadership style impacts work engagement. The mediating factors of meaning in work, trust in managers, and the moderating role of person-environment fit are examined. A sample of 302 participants was used, and the analysis employed both SPSS and PLS-SEM. Results reveal statistical support for the positive link between transformational leadership and work engagement. This connection is mediated through trust in managers and meaning in work, with person-environment fit acting as a moderator. While direct correlation wasn’t observed, mediation effects proved significant. Trust in managers emerged as a pivotal mediator, and person-environment fit as a crucial boundary. These findings underscore the importance of ethical leadership behaviour and proper training for supervisors. Effective leadership, especially with a strong person-environment fit, fosters meaningful work and engagement.
  Keywords: transformational leadership; work engagement; trust in manager; meaning in work; person environment fit.
  DOI: 10.1504/MEJM.2023.10059982
   
  
• Overeducation and its impact on unemployment duration: a glance at the Israeli labour market  
  by Sharon More 
  Abstract: The current article examined the effect of the inefficient allocation of academic individuals in the Israeli labour market in terms of mismatch between the individuals level of education and the level of education required by their job a phenomenon known as overeducation on the individuals duration of unemployment in the economy. The average cumulative annual duration of unemployment, as of graduation with a bachelors degree, among overeducated individuals, was found to be higher than the average cumulative annual duration of unemployment among those who are not overeducated. Thus, one can see how significant this phenomenon is with respect to its effects on an individuals integration into the labour market.
  Keywords: career management; economics of education; higher education; Israeli labour market; labour economics; occupational placement; overeducation; overqualification; underemployment; unemployment.
  DOI: 10.1504/MEJM.2023.10060243
   
  
• From Asian premier airline to trouble airline: rebranding for revival of Pakistan International Airlines  
  by Muhammad Zafran 
  Abstract: This case study discusses the rebranding story of Pakistan International Airlines by changing its visual identity and logo design. PIA dropped the national flag in favour of the animal (Markhor) picture in an attempt to revive the airline trapped in a deep financial crisis for decades. Over the decades, PIA lost its prestige image and needed a fresh brand identity for the revival of business. The management decided to introduce the Markhor livery (a revolutionary logo design) as a move to build a global identity and new identity for the airline. Thus, the study critically analyses the visual properties and characteristics of old vs. new logo designs of PIA and their liking/dislikes for customers and stakeholders. The study utilises a brand orientation framework to guide the research problem and reflects on the evolution of the logo, history, communication style, brand identity, and organisational culture of PIA.
  Keywords: logo change; business revival; corporate rebranding; case study; Pakistan International Airlines; PIA.
  DOI: 10.1504/MEJM.2023.10060422
   
  
• Extended hedonic-motivation system adoption model on intention to use an e-wallet: does gender matter?  
  by Wong Quin Seng, Ong Choon Hee, Tan Owee Kowang 
  Abstract: This study endeavours to identify the significant determinants of behavioural intention to use e-wallets among users applying an extended version of the hedonic-motivation system adoption model. The findings show that perceived usefulness and control has a favourable impact on intentions to use e-wallets; however, curiosity, joy, and immersion are not significantly related. It is discovered that intrinsic motivations are correlated with gadget lover and personal innovativeness. Likewise, perceived usefulness, joy, and control have significant positive relationships with immersion. Moreover, perceived usefulness, joy, and control are significantly predicted by perceived ease of use. Gender is not found to have a moderating relationship between intrinsic motivations and intention to use e-wallets. The study presents novel findings regarding gadget lover and personal innovativeness traits having profound impact on intrinsic motivations. But, the moderating results contradict previous studies citing gender as a prominent moderator in technology acceptance models.
  Keywords: hedonic-motivation system adoption model; gadget lover; personal innovativeness; gender; e-wallets.
  DOI: 10.1504/MEJM.2023.10060492
   
  
• Factors affecting perceived over-qualification among women employed in Iranian public sector  
  by Rahmatollah Gholipour, Alireza Habibi, Fereshteh Amin, Maryamossadat Mousavi 
  Abstract: Studies reported that the prevalence of over-qualification among working women is twice than that of men and its negative consequences seem to be more serious in women. However, female over-qualification is very much understudied, particularly in Eastern societies. The present study aims to explore the factors that mitigate the perception of over-qualification and its negative consequences from the perspective of women employed in Iranian public sector. We used grounded theory method and conducted in-depth interviews with 16 overqualified women. The outcome of the study reveals the pivotal role of meaningfulness in mitigating the perception of over-qualification. Meaningfulness is defined at two levels; job meaningfulness and meaningfulness in the work environment and is further specified in terms of five variables: job appreciation, freedom, continuous goal setting, developed relationships and personal integrity. We discussed the findings, using person-job fit theory and emphasised the importance of need-supply fit in shaping meaningfulness and over-qualification.
  Keywords: perceived over-qualification; female over-qualification; meaningfulness; person-job fit.
  DOI: 10.1504/MEJM.2024.10061458
   
  
• Does job insecurity keep employees from the organisation?  
  by Öyküm Karçıka, Serdar Bozkurt, Ayşe Demirhan 
  Abstract: Along with the global economic imbalances, the rising trend of unemployment rates and the deterioration of working conditions cause employees to experience fear regarding potential job loss at any given time. The behavioural consequences of this situation, job insecurity (JI), which can harm organisations, remain essential in todays business world and organisational behaviour literature. In this direction, it is intended to test the role of work-family conflict (WFC) in the relationship between employees perceptions of JI and organisational citizenship behaviour (OCB) based on social exchange and diffusion theories. Data obtained from 251 participants working in the private sector were analysed using the partial least squares (PLS) program. Because of the research, it was seen that WFC partially mediates the relationship between JI and OCB.
  Keywords: job insecurity; organisational citizenship behaviour; OCB;work-family conflict; WFC; social exchange theory; SET.
  DOI: 10.1504/MEJM.2024.10061503
   
  
• Driving innovation from within: the role of a supportive workplace in fostering managerial innovation in Turkeys export-oriented machinery sector  
  by Asghar Afshar Jahanshahi, Fatma Sonmez Cakir, Ozan Kalaycioglu, Zafer Adiguzel 
  Abstract: Innovation enables businesses to stay ahead of their competitors by offering unique and superior products, services, or processes. It allows companies to differentiate themselves and attract customers, ultimately leading to a competitive advantage in the market. This research investigates the impact of management innovation and a supportive innovative workplace climate on middle-level managers’ innovative behaviour by considering the mediating role of strategic innovation orientation. A cross-sectional survey was conducted with 300 middle-level managers working in companies within the machinery industry. The research findings indicate that management innovation and the supportive innovative workplace climate enhance the strategic innovation orientation, which in turn improves middle-level managers’ innovative behaviours. These findings hold substantial importance for organisations seeking to enhance their innovative capabilities, create a more engaging and productive work environment, and gain a competitive edge in the market. Moreover, these results provide valuable guidance for future research and can inform strategic decision-making at both organisational and policy levels.
  Keywords: middle-level managers; innovative behaviours; innovative workplace climate; machinery industry; Turkey.
  DOI: 10.1504/MEJM.2024.10062048
   
  
• The relationship between corporate social responsibility and corporate financial performance: reflections on the US technology industry  
  by Ayshe Hyusein 
  Abstract: The objective of this study is to analyse the relationship between corporate social responsibility (CSR) and corporate financial performance (CFP) in the leading technology companies listed in Nasdaq, USA. Specifically, the main relationship between CSR and CFP was analysed through accounting and market performance of corporations and the individual impact of environmental, social, and governance categories. The relevant data was obtained from Refinitiv Asset 4 Database and applied OLS regression technique. Annual panel data of 89 technology companies from 2012 to 2022 was analysed. The findings reveal that there was a significant positive relationship between CSR and accounting performance and negative relationship between market performance. When it comes to CSR pillars, environmental pillar did not have significant relationship with accounting performance but there was a positive relationship with governance and negative with social pillar and accounting performance, while market performance had negative relationship with all three pillars. The study findings have implications for defining investment and CSR strategies for corporations in the technology industry, policy makers, governments, and financial regulators. Further implications for corporations are discussed.
  Keywords: corporate social responsibility; CSR; environmental; social and governance; ESG; financial performance; accounting performance; market performance; technology industry.
  
  
• Workplace envy and counterproductive behaviour: a mediation model of perceived injustice and social undermining  
  by Merajsadat Malakouti, Mohammad Yarivand 
  Abstract: Workplace envy is a phenomenon that can have a profound impact on employee behaviour and organisational results. Based on social identity and comparison theory, this study aims to explore the impact of workplace envy on employees’ counterproductive behaviour, perceived organisational injustice, and social undermining as mediating variables. The sample of 391 employees working in the telecommunication organisation in Tehran province, which is a public organisation, participated in this study by completing a self-administered questionnaire. The results generally support the hypotheses, indicating a positive relationship between variables. Furthermore, perceived injustice and social undermining were found to mediate the relationship between workplace envy and counterproductive behaviour. Furthermore, this research contributes to the existing body of research on workplace behaviour by offering new insights into the complex nature of envy and its impact on the workplace. We also delve into the practical implications of these findings and provide recommendations for future studies.
  Keywords: workplace envy; social undermining behaviour; perceived injustice; counterproductive behaviour; workplace behaviour.
  DOI: 10.1504/MEJM.2024.10063067
   
  
• Can SMEs improve their innovation through a coopetition strategy? Evidence from Iranian IT SMEs  
  by Farzad Ghasemian, Ata Harandi 
  Abstract: Conducted in two vital dimensions, this study investigates the influence of COOPETITION (cooperative competition) on innovation in business processes and products within small and medium-sized knowledge-based enterprises (SMEs). In the initial dimension, the evaluation focuses on the general influence of coopetition on innovation, regardless of shared resources between SMEs; in the second dimension, the research delves more profoundly into the contribution of coopetition to innovation, with a specific emphasis on knowledge management and knowledge resources shared between them. We employed structural equation modelling on a sample of 265 senior managers from 167 knowledge-based SMEs operating in the information technology sector in Tehran. The analysis revealed that coopetition alone, regardless of resource sharing, does not lead to increased innovation in such companies. Conversely, the results indicated that coopetition, when channelled through the sharing of knowledge resources, can elevate innovation levels in this type of company. Furthermore, the findings highlighted that a higher level of social capital among partners in this type of relationship positively influences coopetition.
  Keywords: coopetition; innovation; SME; social capital; knowledge transfer; B2B partnership; strategic alliance.
  DOI: 10.1504/MEJM.2024.10063401
   
  
• A study of adult learners learning approaches and lifelong learning in universities in Malaysia and Taiwan  
  by Lim Lee Ping, Ong Choon Hee, Wu Chi-Hua 
  Abstract: This study endeavours to examine adult learners’ lifelong learning in Malaysia and Taiwan and provides avenues to promote lifelong learning by identifying their learning approaches and information literacy self-efficacy. Survey questionnaires were collected from 196 participants from Malaysia and Taiwan universities and analysed using hierarchical multiple regression. The study results showed there is a significant difference in the level of adult learners’ lifelong learning and their learning approaches. In addition, the study results showed that the deep learning approach and career motive learning approach were positively associated with adult learners’ lifelong learning. However, the surface learning approach was not related to adult learners’ lifelong learning. Information literacy self-efficacy was found to be a quasi-moderator in the research model. The governments of both countries could use the findings of this study to establish roadmaps and blueprints on the enculturation of lifelong learning for Malaysia and Taiwan.
  Keywords: lifelong learning; LL; deep learning; career motive learning; surface learning; information literacy self-efficacy; adult learners; Taiwan; Malaysia.
  DOI: 10.1504/MEJM.2024.10063402
   
  
• Idiosyncratic risk and capital structure: the mediating role of corporate reputation and moderating role of corporate social responsibility  
  by Yu-Sheng Kong, Faiza Siddiqui, Vikesh Kumar 
  Abstract: This study examines the impact of idiosyncratic risk (I.Risk) and corporate reputation (CR) on the capital structure of non-financial companies. The study incorporated a generalised method of moments (GMM) model to examine the proposed association of firm-specific factors and capital structure. The Baron and Kenny modelling is used to estimate the mediating relationship of the study. The analysis is performed on panel data from the 2010 to 2019 period of 284 listed firms on the Pakistan Stock Exchange (PSX). The research findings state that I.Risk has a negative significant effect on capital structure. In addition, the Sobel test findings evidenced that CR has significantly mediated the relationship between I.Risk and capital structure. Moreover, corporate social responsibility has significantly moderated the relationship between I.Risk and CR.
  Keywords: capital structure; idiosyncratic risk; corporate reputation; corporate social responsibility; CSR; generalised method of moments; GMM; generalised least squares; GLS.
  DOI: 10.1504/MEJM.2024.10063510
   
  
• An examination of the entrepreneurial intention of business students in Portugal and Turkiye: a cross-cultural comparison  
  by Büşra Tuncer, Faruk Şahin 
  Abstract: The objective of this article is to assess the entrepreneurial intentions of business students in two diverse economic and cultural contexts: Portugal and Turkiye. Specifically, drawing on the theory of planned behaviour (Ajzen, 1991), this study aims to investigate whether attitude toward behaviour (ATB), subjective norms (SN), and perceived behavioural control (PBC) predict entrepreneurial intention (EI) in two different economic and cultural contexts. A total of 321 students from one Portuguese and one Turkish university participated in this study by responding to a structured questionnaire in classrooms. Data were analysed by using partial least squares structural equation modelling (PLS-SEM). The results show that ATB and PBC were directly associated with students’ entrepreneurial tendencies, while SN was not. Overall, the analyses provide support for the need to incorporate the antecedents of EI (i.e., ATB, SN and PBC) into the existing theory of planned behaviour in cross-cultural EI studies. The study with a cross-cultural perspective includes theoretical and managerial contributions and directions for future research.
  Keywords: theory of planned behaviour; entrepreneurial intention; Portugal; Turkiye; partial least squares; PLS-SEM..
  DOI: 10.1504/MEJM.2024.10064117
   
  
• Intention to use AI among HR professionals; a UTAUT-based study  
  by Muhammad Tahir, Premkumar Arul 
  Abstract: In this study, we investigated the intention to use Artificial Intelligence and its actual usage by HR staff using the unified theory of acceptance and use of technology (UTAUT) model. Additionally, we tested demographic variables of gender, age, work experience, and voluntariness as moderators. The study utilises a quantitative approach and cross-sectional survey method for data collection (n = 185). The analysis consisted of confirmatory factor analysis (CFA) for testing the reliability and validity. Furthermore, we tested hypotheses and the result shows that UTAUT-based variables including effort expectancy (B = 0.436, P < 0.05); and social influence (B = 0.237, P < 0.05) exert a positive and significant effect on intention to use artificial intelligence. Furthermore, we found that facilitating conditions (B = 0.334, P < 0.05); and intention to use (B = 0.395, P < 0.05) have a positive and significant influence on the actual use of artificial intelligence. Based on the findings, a number of conclusions are drawn, and implications are discussed.
  Keywords: acceptance; theory; artificial intelligence; human resource.
  DOI: 10.1504/MEJM.2024.10064124
   
  
• Exploring the role of servant leader in promoting organisational commitment and the mediating role of trusting managers: structural model analysis  
  by Hussein Dehhaghi, Hadi Ganji Zahraei, Masoumeh Sama Kush 
  Abstract: This study discusses the role of servant leadership in organisations and its impact on organisational commitment, with a focus on the mediating effect of trust. To conduct the study, cluster sampling was adopted to choose 352 samples. Structural equation modelling (SEM) was employed to assess how servant leadership influences various dimensions of organisational commitment and whether trust plays a mediating role. The studys results indicate that servant leadership significantly and positively impacts affective commitment. However, its impact on normative and continuous commitment is not statistically significant. The findings also emphasise that trust plays a mediating role, significantly influencing the link between servant leadership and different aspects of organisational commitment. Also, the findings highlight the importance of servant leadership in enhancing affective commitment and emphasise the significant mediating role of trust in fostering organisational commitment. For data analysis, SmartPLS was employed.
  Keywords: servant leader; organisational commitment; trusting managers; mediating role of trust; servant leader and organisational commitment; servant leader and trust; SmartPLS; structural equation modelling; SEM.
  DOI: 10.1504/MEJM.2025.10064409
   
  
• Examining relationship between compulsive buying, perceived stress, negative coping and life satisfaction: evidence from Turkey  
  by Esra Öztürk, Aslıhan Yavuzalp Marangoz, Ünsal Yetim 
  Abstract: Although compulsive buying has emerged as a hot topic for both practical and theoretical research, the motivational determinants of compulsive buying still need to be further excavated. In this context, the aim of this study is to explore the relations between compulsive buying, perceived stress, negative coping, and their overall effects on life satisfaction. The online questionnaires were applied to 465 participants. The findings reveal that perceived stress positively predicts negative coping while negative coping positively predicts compulsive buying. Although the direct effect of perceived stress on compulsive buying and the direct effect of negative coping on life satisfaction are not significant, results indicated that negative coping mediates the effect of perceived stress on compulsive buying and compulsive buying mediates the effect of negative coping on life satisfaction. This study showed that compulsive buying may be seen as a mood regulator in times of crisis such as pandemics.
  Keywords: compulsive buying; perceived stress; negative coping; life satisfaction.
  DOI: 10.1504/MEJM.2024.10064602