A resource-based view perspective in alliance strategy energy project
by Rhian Indradewa; Jann Hidajat Tjakraatmadja; Wawan Dhewanto
International Journal of Strategic Business Alliances (IJSBA), Vol. 5, No. 3/4, 2016

Abstract: This paper introduces a model for managing and enhancing resources in alliance contractual research and development project between energy companies in developed and developing countries. This paper used qualitative research conducted through a literature review, exploratory study consists of interview, observations and archival study. One finding of this research is that Pertamina, an Indonesian state-owned enterprise in energy in a developing country, which has rich of natural resources, is attempting to increase its benefit and competitive advantage by leveraging its unique resources through contractual alliances in research and development projects with energy companies from developed country. The company's activities are divided into three phases. First was the pre-project phase, in which partners were selected based on the following factors: complementary assets, resources alignment objectives, risk sharing and cost sharing. In the project-execution phase, the following innovation activities were performed based on the following factors: trust, commitment and integrity. Moderating by organisation structure based on the factors: team building process, partner roles, communication process and decision-making process the post-project phase commercialised innovation based on innovativeness, as a source for competitive advantage needs to be properly managed.

Online publication date: Thu, 23-Mar-2017

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